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Unitrin Direct Deploys TeaLeaf To Enhance The Online Customer ...

SAN FRANCISCO, Feb. 6 PRNewswire - TeaLeaf, the leader in Cause Suffer Hold (CEM), now announced that Unitrin Direct has elite its TeaLeaf CX Solutions to benefit greater visibility into its customers' online know and to far raise user satisfaction. A up direct auto insurance companion with a knockout Internet concentrate, Unitrin Direct deployed TeaLeaf to analyze the occupation shock of online transactions and purpose some website obstacles that consumers get receive.

"As a client -driven society , we do everything we sack to reach our website bare for consumers to apply whether they are getting an wink car insurance quote or making changes to their insurance ," said Frank Rundatz, AVParch technology officer at Unitrin Direct. "TeaLeaf gives us the power to name possibly confusing or problematic areas of our website and proactively proper them to control a plus online user live."

"We procedure thousands of online transactions all daylight ; delivering a seamless client get is dead dire," said Tom Mercer, vice chair of marketing at Unitrin Direct. "With TeaLeaf's stair-by-stair insight into all interaction, we seat quick pinpoint usability problems and deal the inevitable corrective actions to effectively match all i of our customers' needs."

"In an mature of ferocious contest among online insurance providers, Unitrin Direct differentiates itself finished its laser center on the client have," said Geoff Galat, vice chair of marketing and production scheme , TeaLeaf. "With TeaLeaf CX, Unitrin Direct is gaining deeper insight to sincerely interpret however its customers are interacting with its website 247 to continually assure winning online transactions."

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